Case study: Vivobarefoot
Brief
The Reinvigorate Group were appointed to create a new global concept for the stores and international franchise partners.
The store had to be dictated by the elemental forces driving the customer to be at one with their feet and nature.
Result
All of the elements were represented in the finished design:
AIR – Purification from a living wall.
WATER – A cascading wall of water plus a purification system.
EARTH – Rock and stone are exposed to add a wonderful tactile finish.
FIRE – A fully interacive experience in video and physical burn.
Vivobarefoot exterior, Neal St
Vivobarefoot - exterior view, looking through the shop.
Vivobarefoot interior, Neal St
Vivobarefoot - footwear display.
Vivobarefoot interior, Neal St
Vivobarefoot - footwear display with earth wall feature.
Vivobarefoot interior, Neal St
Vivobarefoot - footwear display with earth wall feature, alternate angle.
Vivobarefoot interior, Neal St
Vivobarefoot - footwear display.
Vivobarefoot interior, Neal St
Vivobarefoot - counter area.
Deliverables
- DESIGN DEVELOPMENT
- SITE FEASIBILITY
- DESIGN Implementation
- PROJECT MANAGEMENT
- SPECIALIST JOINERY CONSTRUCTION
- SIGNAGE CONSTRUCTION
- STORE BUILD & PLANNING
